Running USA Industry E-News

advances the growth and success of the running industry

Running USA Industry E-News

September 10, 2013


In This Issue
Member Profile
Member News
Business News
People in the News
Industry Jobs
Upcoming Events

Running USA Partners




























Running USA 2014:

11th Industry Conference
February 9-11


San Diego, CA









*ADVERTISE*

See your logo in this spot. Contact Michele Stone at
michele@runningusa.org


Running USA presents annually the Allan Steinfeld Development Award. The 2013 recipient is ZAP Fitness.

Follow the club and its athletes at
this link.








Running USA Membership Categories include:

* Athlete Services & Education
* Consumer Products
* Destination Management
* Event
* Media
* National Trade Organization
* Vendors


To Join Running USA

Click on the image above







Running USA Member Events

September 14-15, 2013


Heroes in Recovery 6K,

Leiper's Fork, TN, Sept. 14



Divas Half Marathon

DC's Wine Country,

Palmetto Bay, VA, Sept. 14



ING New York City Marathon

Tune Up,

New York, NY, Sept. 15



THE Alternative Half Marathon, Washington Crossing, PA, Sept. 15



La Sportiva Evergold,

Vail, CO, Sept. 15



Give a Second Wind 5K,

Denver, CO, Sept. 15



Colorado Pulmonary Hypertension 5K Run for PHun
Denver, CO, Sept. 15



US Constitution Day - We

the People 5K,

St. Paul, MN, Sept. 15



Westminster Panerathon, Westminster, CO, Sept. 15



Rock 'n' Roll Philadelphia

1/2 Marathon,

Philadelphia, PA, Sept. 15



The Giant Race,

San Francisco, CA, Sept. 15





Click on the logo above to "Like" Running Rocks on Facebook



Click on the logo above to "Like" Running Rocks on Facebook



Association News



Tech Tent Returns to Conference

We will be hosting a Tech Tent at Running USA's annual conference on Sunday February 9. This is a great way to connect with attendees.

* Projector and screen along with Wi-Fi will be provided.
* Presenters will be provided a 15-minute segment to promote their product or service.
Any vendor can take advantage of this great program, however space is limited and is on a first-come first-served basis. Please contact Michele Stone at michele@runningusa.org for more information.


Conference Expo Booth Registration - Reserve Space Today

Expo registration is open for the 2014 Running USA Conference, and 40 of the 55 booth are already reserved. The 2013 Running USA Conference sold out quickly, and had a waiting list of 15 organizations. Don't miss out on the 2014 Expo, which will be bigger and better than ever! For more information about reserving booth space, please contact Michele Stone at Michele@runningusa.org.



2014 Conference Registration

Remember, Running USA members receive a discount for conference registration. Why wait? Register today.


Advertising Opportunity with Running USA

Are you Interested in placing an ad in the upcoming 2014 Conference program book? Please contact Michele Stone at Michele@runningusa.org to reserve your space today!

Running USA Expo Presence Benefit for our Members

If you would like to have your event flyers or product information distributed at expos that Running USA attends, please contact peter@runningusa.org. The photo at the left is from the Wipro San Francisco Marathon Expo with Simone Adair and Les Wright. More photos at this link. Upcoming confirmed expos, the
Medtronic Twin Cities Marathon Health and Fitness Expo, October 4-5, 2013, the ING New York City Marathon Health and Fitness Expo - sharing with the Association of International Marathons (AIMS), October 31-November 2, 2013,

Running USA™ "In the News"



Running USA actively promotes our sport and serves as a resource center that together support our mission to advance the growth and success of the running industry. This section highlights news articles where Running USA and its statistics and data are mentioned or sourced.
Manchester Journal (VT) article "Maple Leaf Moment" with Running USA half-marathon growth stats.
The Coloradoan article "Colorado Run revamped with new point-to-point half marathon" with Running USA 2012 half-marathon growth stat.

Tullahoma News (TN) article "Runners hit the road in long-distance events" with Running USA road race growth stat.


Member Profile: MOVE!


Helping runners of all ages perform their best and maximize training and enjoyment through setting goals is Dr. Cathy Utzschneider's personal and professional focus. She has focused her academic research, teaching, and private practice on critical elements of success for runners: preparing for, setting, and managing goals and evaluating achievements afterwards. She is particularly interested as well in the effects of athletic goals on achievements in professional and personal life - the subject of her talks to executives, educators, and athletes.



A professor of competitive performance and goal achievement at Boston College, Cathy is head coach of the Liberty Athletic Club and an individual coach in her private practice, MOVE!, where she has coached beginners to world record holders. Her next book, Mastering Running, will appear in 2014. Her first book, MOVE! How Women Can Achieve Athletic Goals, presented the MOVE! goal achievement method. She is a columnist for National Masters News and site coach for www.women-running-together.com.



She herself achieved a #5 in the world age-group ranking, won seven USA Track and Field age-group titles, and a silver medal at the Nike World Masters Games. She was also a member of a relay team which set an American age group record in the 4 x 1600-meter relay.



If you'd like to get in touch with Cathy you can contact her at c.utzschneider@rcn.com.








All Member Profiles will also be featured on our website for one full week following the publication in Running USA Industry E-News. To be featured in this section, contact nancy@runningusa.org.

Member News


Pensacola Marathon Announces Sponsor

The Pensacola Marathon announced Publix as its new presenting sponsor for the 2013 event to be held November 10. The Publix name and logo will be tagged on all signage, media, website, logo, etc. declaring the race as the Pensacola Marathon Presented by Publix.



Little Rock Half Marathon Announces Sponsorship
Baptist Health has renewed its sponsorship of the Little Rock Half Marathon. The Little Rock Half Marathon, presented by Baptist Health, is part of the 12th Annual Little Rock Marathon Weekend presented by the Arkansas Democrat Gazette slated for February 28 - March 2, 2014 and benefits Little Rock Parks & Recreation.



RUN@WORK Day Celebrates its Eighth Year

On September 20, 2013 the Road Runners Club of America will promote the 8th Annual RUN@WORK Day and the 2nd Annual RUN@School Day, nationwide fitness efforts. To help you plan your RUN@WORK Day or RUN@School Day visit www.rrca.org.



Bank of America Chicago Marathon's Economic Impact
The Bank of America Chicago Marathon contributes an estimated $243.46 million in total business activity to the Chicago economy, according to a new economic impact report. The independent study was conducted by University of Illinois at Urbana-Champaign's Regional Economics Applications. Figures indicate an 11 percent growth over the 2011 Bank of America Chicago Marathon's economic impact of $219.7 million.


Rock 'n' Roll Events Canceled

Competitor Group announced that the Rock 'n' Roll St. Pete Half Marathon, scheduled for February 9, 2014, in St. Petersburg, FL, and the Rock 'n' Roll Pasadena Half Marathon, scheduled for February 16, 2014 in Pasadena, CA, have been canceled.



Philadelphia Marathon Finalist in Competition
Philadelphia Marathon organizers announced that the race has been named as a finalist in the 2013 Aetna Voices of Health contest. The competition includes 33 organizations which support health and wellness initiatives across the United States. The organization that receives the most online votes, from now through October 13, will be awarded $30,000 to further its mission. Vote at this link.


Mankato Marathon Registration Update
The Mankato Marathon Half Marathon, presented by Mayo Clinic Health System, scheduled for October 20, 2013, is 75% full. Race organizers estimate 5,000 participants in the weekend's events which in addition to the half marathon include the Pork Power 5K on October 19, and the I&S Group 10K, relay marathon and full marathon on October 20.



RRCA Accepting Championship Bids

Bidding is now open for the 2014 RRCA Championship Event Series for Regional and State events. Championships are awarded to races ranging from 1 mile and beyond. Only RRCA member clubs and events in good standing may bid for an RRCA Championship designation.


Register for Marine Corps Marathon Weekend Events

The Marine Corps Marathon (MCM) opened registration on September 10, for events occurring during MCM Weekend in October including the Runners bRUNch (5K run and catered brunch) and the First Timers Pep Rally, for those running their first marathon.


Business News



Outdoor Enthusiast Introduces Footwear

Perfect for before and after a run, Pakems are lightweight packable shoes, a comfortable portable footwear option.



Flocasts Acquires MileSplit

Flocasts announced the acquisition of the nation's premier network for high school track and field and cross country Milesplit. The partnership will allow both Milesplit and Flotrack to better promote the sport of the track and field. The two websites will continue to independently coexist, but will share both original content and resources to improve internal and external development.


People in the News


Team USA posted solid results at the 29th World Mountain Running Championships in Poland, including individual gold for junior woman Mandy Ortiz. Read more at this link.


Chris Cooper's recently published, My Best Race: 50 Runners and the Finish Line They'll Never Forget, is available at this link.

Industry Jobs


Company: Vision Event Management, Indianapolis, IN

Job Title: Event Director

Vision Event Management is a road running event producer that owns or produces over 20 events per year. Mudathlon is a mud and obstacle course event series with 3 events per year. In 2012 the 2 companies produced events for over 100,000 participants. The events VEM and Mudathlon produce cover 8 states in cities such as Atlanta, Little Rock, Madison, Milwaukee, and Chicago. The two companies are based in Westfield, IN, an Indianapolis suburb.



We are looking for a person with 3-5 years of event production experience preferably in the running industry but not a must. The person must be willing to relocate to Indianapolis. The job will entail travel and working many weekends through-out the year. The ideal candidate will have excellent communication and organization skills to be able to manage numerous events at once. A strong detailed oriented self-starter with creativity and problem solving skills will thrive in this position.



Salary negotiable, and commensurate with experience. Excellent benefits including M/D/V, Life/AD & D insurance and IRA plan. If interested, please send cover letter and resume to Jeff Graves by e-mail at: Jeff@VisionEventManagement.com.



Visit www.runningusa.org/ for additional job listings.


Upcoming Events


S.P.O.R.T.S. Conference

(September 9-12, 2013) Daytona Beach, FL

8th RUN@Work Day and 2nd RUN@School Day
(September 20, 2013) Various


Event Director's College
(October 3-5, 2013) Portland, OR

TEAMS '13
(November 4-7, 2013) Salt Lake City, UT

Road Race Management Race Directors Meeting
(November 7-9, 2013) Hollywood, FL

The Running Event
(December 3-6, 2013) Austin, TX

USATF Annual Meeting
(December 4-8, 2013) Indianapolis, IN

US Sports Congress
(December 9-11, 2013) Reno, NV

Outdoor Retailer - Winter Market
(January 23-26, 2014) Salt Lake City, UT


Running USA: 11th Industry Conference
(February 9-11, 2014) San Diego, CA

22nd annual NASC Sports Event Symposium
(March 31-April 3, 2014) Oklahoma City, OK

56th Annual RRCA Convention
(May 2014) Spokane, WA












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