Running USA Industry E-News

advances the growth and success of the running industry

Running USA Industry E-News

September 17, 2013


In This Issue
Member Profile
Member News
Business News
People in the News
Industry Jobs
Upcoming Events

Running USA Partners




























Running USA 2014:

11th Industry Conference
February 9-11


San Diego, CA









*ADVERTISE*

See your logo in this spot. Contact Michele Stone at
michele@runningusa.org


Running USA presents annually the Allan Steinfeld Development Award. The 2013 recipient is ZAP Fitness.

Follow the club and its athletes at
this link.








Running USA Membership Categories include:

* Athlete Services & Education
* Consumer Products
* Destination Management
* Event
* Media
* National Trade Organization
* Vendors


To Join Running USA

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Running USA Member Events

September 20-22, 2013


US Air Force 5K,
Dayton, OH, Sept. 20


Ridgewalk Run Race Ride,

Wellsville, NY, Sept. 20



Trail Hog Half-Marathon, 10K, 5K, San Jose, CA, Sept. 21



Jackson Hole Marathon,

Jackson Hole, WY, Sept. 21



Run for Heroes Marathon,

Half, 10K, 5K,

Amherstburg, CAN, Sept. 21



US Air Force Marathon, Half-Marathon & 10K,

Dayton, OH, Sept. 21



Singleton 5 & 10 Mile,

Atlanta, GA, Sept. 21



Great Prostate Cancer Challenge, Carmel, IN, Sept. 21



XTERRA Harbins Park Trail Run, Dacula, GA, Sept. 21



FitOne 5K, 9K and Expo,

Boise, ID, Sept. 21



Oasis Montreal Rock 'n' Roll Marathon and Half-Marathon, Montreal, CAN, Sept. 22



Quad Cities Marathon,

Moline, IN, Sept. 22



Fort2Base,

Chicago, IL, Sept. 22



Challenge Aging 5K,

St. Paul, MN, Sept. 22



NYRR Fifth Aenue Mile,

New York, NY, Sept. 22



XTERRA Trail Running National Championship,

Ogden, UT, Sept. 22



City of Pittsburgh Junior Great Race, Pittsburgh, PA, Sept. 22



Richard S. Caliguiri City of Pittsburgh Great Race 10K / 5K Run-Walk,, Pittsburgh, PA, Sept. 22






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Association News



Tech Tent Returns to Conference 2014

We will be hosting a Tech Tent at Running USA's annual conference on Sunday, February 9. This is a great way to connect with attendees.

* Projector and screen along with Wi-Fi will be provided.
* Presenters will be provided a 15-minute segment to promote their product or service.
Any vendor can take advantage of this great program, however space is limited and is on a first-come first-served basis. Of the 16 spaces, 11 remain. Please contact Michele Stone at michele@runningusa.org for more information.


Conference Expo Booth Registration - Reserve Space Today

Expo registration is open for the 2014 Running USA Conference, and 45 of the 55 booth are already reserved. The 2013 Running USA Conference sold out quickly, and had a waiting list of 15 organizations. Don't miss out on the 2014 Expo, which will be bigger and better than ever! For more information about reserving booth space, please contact Michele Stone at Michele@runningusa.org.



2014 Conference Registration

Remember, Running USA members receive a discount for conference registration. Why wait? Register today.


Advertising Opportunity with Running USA

Are you interested in placing an ad in the upcoming 2014 Conference program book? Please contact Michele Stone at Michele@runningusa.org to reserve your space today!

Running USA Expo Presence Benefit for our Members

If you would like to have your event flyers or product information distributed at expos that Running USA attends, please contact peter@runningusa.org. The photo at the left is from the Wipro San Francisco Marathon Expo with Simone Adair and Les Wright. More photos at this link. Upcoming confirmed expos, the
Medtronic Twin Cities Marathon Health and Fitness Expo, October 4-5, 2013, the ING New York City Marathon Health and Fitness Expo - sharing with the Association of International Marathons (AIMS), October 31-November 2, 2013.

Running USA™ "In the News"



Running USA actively promotes our sport and serves as a resource center that together support our mission to advance the growth and success of the running industry. This section highlights news articles where Running USA and its statistics and data are mentioned or sourced.
USA Today Sports Snapshot of the largest U.S. half-marathons in 2012 sourcing Running USA. USA Today is the third largest U.S. newspaper with a print circulation of 1.67 million.
Asheville Citizen-Times (NC) article "Asheville area abounds with half-marathons" with Running USA half-marathon growth stats.
The Columbian (WA) article "Endurance Trail Runs Are Exploding" with Running USA race finisher stats.


Member Profile: Nuun and Company


Nuun and Company, based in Seattle, WA, is the pioneer of electrolyte enhanced drink tablets that turn water into an optimally balanced sports drink without the sugars and plastic waste of traditional sports drinks. Founded in 2004, Nuun is used by the world's best athletes and enthusiasts in running, cycling, triathlon, golf, outdoor, and general fitness. Nuun Active Hydration is now the #1 selling sports drink product in bike, run, outdoor specialty and outdoor chain stores. In May 2012, Nuun introduced Nuun All Day, a new line of vitamin -enhanced drink tablets for healthy, daily hydration anytime. Nuun is sold in over 5,000 outlets in the US and available in over 30 countries.



Nuun electrolyte enhanced drink tabs are packed with the four key electrolytes - sodium, magnesium, potassium, and calcium - to help keep participants optimally hydrated before, during and after an event. Nuun is light in flavor, and has no sugars, carbs, or artificial flavors or colors making it the perfect sports drink for every event and event participant.



Race Director Program

Nuun announces the launch of its Events and Race Director Program. Nuun has created an all-inclusive package that provides events of all types and sizes the ability to purchase Nuun coolers, cups,and hydration tablets in five gallon quantities - what every event needs to ensure that participants stay

optimally hydrated. Options include Nuun's two most popular flavors: Tri-Berry and Lemon-Lime.



Mason Reay, President and CEO of Nuun believes after great success and acceptance at many local events, as well as the Nike Women's Marathon events in 2012 and 2013, Nuun is ready to provide race directors the ability to serve Nuun at more races around the country. "We get emails from runners all the time wishing Nuun was on course at their race. This new program will help meet those requests with an offering that is easy to understand, order, and deploy."



For more information, visit this link.



For more information on Nuun and their full range of products, including updates on its events, athletes, and teams, please visit www.nuun.com, friend them on facebook.com/nuunhydration or follow them on

Twitter @nuunhydration.




All Member Profiles will also be featured on our website for one full week following the publication in Running USA Industry E-News. To be featured in this section, contact nancy@runningusa.org.

Member News


Localeikki Releases App

The localeikki iPhone/iPad app is now available for download on the App Store. With the release of the iPhone/iPad app and company website, localeikki is moving into their 'public beta' phase. Public beta will focus on greater marketing & promotion of the website and app to increase sign-ups and engagement in the localeikki community.



Medtronic Twin Cities Marathon Announces Security Plan

In an effort to ensure the safety of this year's Medtronic Twin Cities Marathon Weekend participants, event organizers are advising race attendees to expect additions to the event's security and safety procedures.



ACTIVE Network Selected by Colfax Marathon

ACTIVE Network announced they will be the registration provider for the 2014 Colfax Marathon which will be held May 18, in Denver, CO. In 2013, the marathon had 14,000 participants in its seven events which included a marathon, half marathon, urban 10 miler, marathon relay, corporate cup relay, government cup relay, and 5K. The event features one of the nation's largest charity partner programs.

US Road Sports & Entertainment Group to host Events

US Road Sports & Entertainment Group (USRS), are making final preparations to host the Allstate Life Insurance Atlanta 13.1 Marathon® and Hyundai Hope On Wheels 5K to be held on October 6 in Atlanta, GA.



Kentucky Derby Festival Announces Sponsorship

Kentucky Derby Festival announced that Humana Vitality will be a new presenting sponsor of the miniFun Run to be held on April 27, and they are also returning as a co-presenting sponsor, along with Walmart, of the annual Marathon and miniMarathon set for April 19.


Baltimore Running Festival Announces Sponsorship

Corrigan Sports Enterprises, Inc. (CSE), announced that ShopRite has signed on as a major partner and name sponsor of the 5K. An anticipated 26,000 runners from all over the world will participate in the Baltimore Running Festival on October 12, for the 13th annual foot race that features a marathon, ShopRite 5K, the CareFirst Half Marathon, the Legg Mason Team Relay, and the Transamerica Kids Fun Run.



EQT Pittsburgh 10 Miler Announces Prize Money

Race organizers announced they will add $10,500 in prize money to the inaugural EQT Pittsburgh 10 Miler set for November 3.



Mankato Marathon Adds Events

The Mankato Marathon has added two races just for the little ones - the Toddler Trot and the Diaper Dash. The races take place on October 19.

Business News



Aging World Champions

Statistics show that athletics world champions are getting older. Read more at this link.



Maine Running Company Announces Partnership

John Rogers has partnered with Fleet Feet, Inc., and will convert his two Maine Running Company stores into Fleet Feet Sports stores.



Charitable Ties for New England Footwear

New England Footwear, parent of GoLite Footwear, recently launched a crowd funding effort on Indiegogo, an international site where businesses and charities solicit pledges to raise money. The goal is to raise $150,000.



Nathan Earns Ranking

Hydration company Nathan has been named to the 2013 Inc. 500|5000 list at 2325

People in the News


The men's and women's professional athlete fields for the NYRR Fifth Avenue Mile Presented by Nissan that will take place on September 22 have been announced. Highlights from the men's field include Olympians Nick Symmonds, Bernard Lagat, and Leo Manzano. The women's field will be headlined by 2011 winner Jenny Simpson, and Olympians Shannon Rowbury and Morgan Uceny.

Industry Jobs


Company: Vision Event Management, Indianapolis, IN

Job Title: Event Director

Vision Event Management is a road running event producer that owns or produces over 20 events per year. Mudathlon is a mud and obstacle course event series with 3 events per year. In 2012 the 2 companies produced events for over 100,000 participants. The events VEM and Mudathlon produce cover 8 states in cities such as Atlanta, Little Rock, Madison, Milwaukee, and Chicago. The two companies are based in Westfield, IN, an Indianapolis suburb.



We are looking for a person with 3-5 years of event production experience preferably in the running industry but not a must. The person must be willing to relocate to Indianapolis. The job will entail travel and working many weekends through-out the year. The ideal candidate will have excellent communication and organization skills to be able to manage numerous events at once. A strong detailed oriented self-starter with creativity and problem solving skills will thrive in this position.



Salary negotiable, and commensurate with experience. Excellent benefits including M/D/V, Life/AD & D insurance and IRA plan. If interested, please send cover letter and resume to Jeff Graves by e-mail at: Jeff@VisionEventManagement.com.



Visit www.runningusa.org/ for additional job listings.


Upcoming Events


8th RUN@Work Day and 2nd RUN@School Day

(September 20, 2013) Various


Event Director's College
(October 3-5, 2013) Portland, OR

TEAMS '13
(November 4-7, 2013) Salt Lake City, UT

Road Race Management Race Directors Meeting
(November 7-9, 2013) Hollywood, FL

The Running Event
(December 3-6, 2013) Austin, TX

USATF Annual Meeting
(December 4-8, 2013) Indianapolis, IN

US Sports Congress
(December 9-11, 2013) Reno, NV

Outdoor Retailer - Winter Market
(January 23-26, 2014) Salt Lake City, UT


Running USA: 11th Industry Conference
(February 9-11, 2014) San Diego, CA

22nd annual NASC Sports Event Symposium
(March 31-April 3, 2014) Oklahoma City, OK

56th Annual RRCA Convention
(May 2014) Spokane, WA












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