Tuesday, July 15, 2014

Running USA Industry E-News

advances the growth and success of the running industry

Running USA Industry E-News

July 15, 2014


In This Issue
Association News
In the News
Member Profile: OmniForce, LLC
Member News
Business News
People in the News
Industry Jobs
Upcoming Member Events

Running USA Partners



















Running USA 2015:

12th Industry Conference
powered by ACTIVE Network
February 8-10
New Orleans, LA


Thank You Partners

Title Partner

Active Network



Presenting Partners

Ashworth Awards

Competitor Group
Leslie Jordan

ChronoTrack

MarathonFoto.com









*ADVERTISE*

See your logo in this spot. Contact Michele Stone at
michele@runningusa.org


Running USA presents annually the Allan Steinfeld Development Award. The 2014 recipient is American Distance Project.

Follow the club and its athletes at
this link.




Running USA Membership Categories include:

* Athlete Services & Education
* Consumer Products
* Vendors
* Destination Management
* Event
* Media
* National Trade Organization



To Join Running USA

Click on the image above







Running USA

Member Events
July 16 - July 20, 2014



LTF Torchlight,

Minneapolis, MN, July 16



Park Point 5-Miler & 2-Mile Walk, Duluth, MN, July 18



Hemingway 5K Sunset Run,

Key West, FL, July 19



The Color Run,

Windsor, Ontario, CAN, July 19



Decatur-Dekalb YMCA 4 Miler, Decatur, GA, July 19



Rock 'n' Roll Chicago Half-Marathon, Chicago, IL, July 20



Napa-to-Sonoma Wine Country Half Marathon & GunBunFunRun 5K, Napa, CA, July 20



Queens 10K,

Queens, NY, July 20



La Sportiva Vail 1/2 Marathon,

Vail, CO, July 20



11th NACAC Mountain Running Championships,
Ajijic, Jalisco, Mexico, July 20



View more member events HERE.

Association News



Running USA Media Director Announces Departure

After 15-plus years of working for Running USA in various capacities, Ryan Lamppa has decided to focus more of his time on other endeavors such as Bring Back the Mile and his media company EventPRO. Ryan has long been a leader in the running community and he is also one of the founders of Running USA and Team Running USA, the creator of the Running USA wire and a member of our Hall of Champions. His dedication to making the organization viewed as a clearinghouse of data for the sport has garnered national and international media attention since our inception. Ryan has often said that his four favorite words are the media attribute, "according to Running USA." So it is fitting to say that according to Running USA, his contribution and passion to the organization and sport will be missed. We wish him much success in the future. His last day will be July 31.


Marketplace News to e-Publish Next Month

Running USA members can feature their products, events or services in the upcoming quarterly issue of Marketplace E-News which will publish the week of August 3. Send your .jpg image to membership@runningusa.org by August 1.


Conference 2015: Book your Hotel Room Today

The Hilton New Orleans Riverside is the host hotel for Running USA 2015: The 12th Industry Conference. This hotel is conveniently located in downtown New Orleans along the Mississippi River. This prime location is within walking distance from many renowned New Orleans historic sites, famed restaurants and nightlife. Our San Diego host hotel sold out early, so we encourage you to book your rooms as soon as possible. In order to receive the Running USA negotiated rate, please book directly with our travel partner Global JBS at this link.


Running USA Expo Presence Benefit for our Members

Running USA attends between 8-10 expos per year. To have your event flyers or product information distributed at expos Running USA attends, contact peter@runningusa.org. Next confirmed expos include Destination Races/Napa-Sonoma Wine Country Half Marathon Expo on July 19, 2014, and the Twin Cities Marathon Health and Fitness Expo, October 3-4, 2014.



Running USA™ "In the News"



Running USA actively promotes our sport and serves as a resource center that together support our mission to advance the growth and success of the running industry. This section highlights news articles where Running USA and its statistics and data are mentioned or sourced.
#1 story on July 9 for Footwear Business update e-newsletter "2013: Another Banner Year for Running Participation" from our 2014 State of the Sport - Part III: U.S. Race Trends report.
The Suburbanite (OH) article "Running on rise in Northeast Ohio" with Running USA event and non-traditional event growth stats.
Foster's Daily Democrat (NH) article "Middle distance road races are just right" with Running USA 5K and half-marathon overall rank stats.
Desert Sun (CA) article "Psych yourself into being ready" with Running USA half-marathon stats.

Member Profile: West Side YMCA


West Side YMCA Mission: The West Side YMCA of Greater New York is a community service organization that promotes positive values through programs that build spirit, mind and body, with a focus on youth. Established in 1929, it is the largest YMCA in the country.



Current Goals

To create positive, safe, and empowering environments for youth and families in need.



Quick Facts on Youth Served

- Youth Served: 12,000

- Participants receiving Financial Aid: 50%

- Participants receiving Government Vouchers: 20%

- 2 elementary school sites including P.S. 165 and 166

- Addition of one middle school, West Prep Academy, 2013

- Serving over 300+ children daily



About the Fit for All 5K

The West Side YMCA's 4th annual Fit for All 5K Run/Boofest is designed to raise awareness for the YMCA's initiative to fight the growing epidemic of childhood obesity in New York City. This year's event will be held on October 26. One hundred percent of the funds raised through registration and our Crowdrise page will go directly to grow our free childhood obesity and youth diabetes prevention programs at P.S. 165, P.S. 166 and the Grosvenor House Neighborhood Y.



Visit this link for more details.



All Member Profiles will also be featured on our website for one full week following the publication in Running USA Industry E-News. To be featured in this section, contact nancy@runningusa.org.

Member News


Running USA Welcomes our Newest Member

West Side YMCA



BKB, Ltd., and Hallucination Sports Announce Event

The Denver Broncos, BKB, Ltd. and Hallucination Sports along with title sponsor Sports Authority announced the Back to Football timed 7K set to take place at Sports Authority Field at Mile High on August 31. The event benefits the National Sports Center for the Disabled.



Medtronic Twin Cities Marathon Reaches Capacity
Registration closed July 9, for the 33rd running of the Medtronic Twin Cities Marathon. The race, to be held on October 5, will welcome participants from all 50 states, the District of Columbia and Puerto Rico, Canada, Mexico and 21 other countries. This is the 28th straight year the Medtronic Twin Cities Marathon has reached its capacity. Runners still wishing to take part in the race can reserve a spot at the start line through the Twin Cities In Motion Community Partners Fundraiser Entry Program benefiting the organization's youth fitness partners, including Bolder Options, Migizi Communications, YWCA of Minneapolis and Girls on the Run Twin Cities.


La Sportiva Vail Mountain Trail Running Series Continues this Saturday

The Vail Recreation District's 2014 La Sportiva Vail Mountain Trail Running Series continues July 20, with the La Sportiva Vail Half Marathon. Named Most Scenic Race in 2010 by readers of Colorado Runner magazine, the 13-mile run will test local, regional and national runners with a climb from Golden Peak up to the top of Vail Mountain's summit and finishing at Eagle's Nest with a climb of over 3,000 vertical feet.


Princess Half Marathon Weekend Adds Twist

A touch of eternal winter is coming to the Disney Princess Half Marathon Weekend presented by Children's Miracle Network Hospitals at Walt Disney World Resort February 19-22, 2015 Two of the popular family-focused events during the race weekend, the Disney Princess 5K and runDisney Kids Races, will have a new Frozen theme with new medals depicting a Frozen motif from the hugely successful Disney animated film. Registration for the race weekend opens July 15. In addition to the Disney Princess 5K and the runDisney Kids Races, the race weekend will feature the Disney Princess Enchanted 10K and Disney Glass Slipper Challenge, which involves running the 10K and the half marathon on consecutive days (19.3 miles).


Business News





Road Race Management Race Director's Meeting Program Announced

Hollywood, Florida will again host the annual Road Race Management Race Director's Meeting and Trade Exhibit, November 6-8. The three-day meeting offers sessions on critical topics for running event directors and officials, along with networking opportunities and a chance for event directors to shop for equipment and service needs at the Trade Exhibit.



Inaugural Running & Fitness Event for Women a Success

How can retailers best cater to the fast-growing women's activewear and accessory market - by some estimates the source of 85 percent of sporting goods purchase decisions? That question drove hundreds of buyers and sales associates to Formula 4 Media's inaugural The Running & Fitness Event for Women, at Chicago's historic Navy Pier in early July.



Event to Debut in Croatia

The Dubrovnik International Half Marathon & 2K Run the Wall, both inaugural events, and first of their kind in Dubrovnik, Croatia, will be held in May 2015 with registration opening this month.


People in the News


Team USA has been announced for the WMRA Long Distance Challenge to be held at the Pikes Peak Ascent on August 16. The U.S. Team members are Joseph Gray, Eric Blake, Sage Canaday, Andy Wacker, Zach Miller, Morgan Arritola, Nuta Olaru, Shannon Payne, Stevie Kremer, and Allie McLaughlin.


Industry Jobs

Company: 500 Festival Running Events & Programs

Job Title: Director of Marketing

The 500 Festival, an Indianapolis based non-profit corporation, produces nearly 50 annual events and programs reaching over 500,000 people and creating a $20 million positive financial impact on the city of Indianapolis.

We are seeking a Director of Marketing for Running Events & Programs which includes the OneAmerica 500 Festival Mini-Marathon, the Finish Line 500 Festival 5K and the Chase 500 Festival Rookie Run.

Candidates should apply with statement of interest and introductory letter as well as resume via email to: marketingdirector@500festival.com.

The 500 Festival is an Equal Opportunity Employer and does not discriminate on the basis of race, gender, protected veteran status, disability or any other legally protected status. No relocation assistance provided.



Company: Competitor Group, Inc.

Job Title: Art Director

We are looking for an experienced art director to oversee the redesign and monthly production of editorial layouts for our one of our national running magazines. Candidates must have strong magazine design experience, a sophisticated sense of design, and broad knowledge of photography, typography and color correction; illustration skills; as well as solid experience managing a staff of graphic designers. A strong sense of urgency to meet deadlines is a must. Knowledge and understanding of recreational running is imperative for purposes of creating an overarching vision of the magazine. Ideal candidates should also have some experience repurposing content for Web applications and mobile apps for iPhones, iPads, etc.. Read more HERE.


Visit www.runningusa.org/ for additional job listings.

Upcoming Events


Portland Marathon Event Directors College

(October 2-4, 2014) Portland, OR

2nd Estes Trail Ascent - Trail Running Conference
(October 9-11, 2014) Estes Park, CO

Road Race Management Race Director's Meeting
(November 6-8, 2014) Hollywood, FL


TEAMS '14 Conference & Expo

(November 10-13, 2014) Las Vegas, NV



US Sports Congress

(December 8-10, 2014) Savannah, GA



FitExpo SoCal

(February 7-8, 2015) Los Angeles, CA



Running USA: 12th Industry Conference powered by ACTIVE Network
(February 8-10, 2015) New Orleans, LA


57th Annual RRCA National Convention
(April 22-26, 2015) Des Moines, IA









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